Legends Athletic Wear
Branding
Legends is a fictitious athletic wear brand targeting elite athletes. The mission behind Legends is to become a clothing brand which inspires athletes to embrace greatness by encouraging them to strive for excellence to become the best they can possibly be. My focus for this project was to not only create a unified brand but embody this mission through design. The logo alone represents this idea of striving to be the best as the two L's come together to reach upward.
Corporate Stationary
Packaging
Merchandise
Storefront
